Side By Side SOL LED vs MH

[BigAl07]

Originally Posted by Myka

Really? I thought there was a $399 MSRP that retailer aren't allowed to go under. No?

Many of your bigger manufacturers will set MAP (Min Advertised Price) which just means you can't advertise lower prices but you can sell it for less. I work in retail and have to adhere to different rules from different vendors but many of them now have MAP. We just don't advertise low prices but if you call or come into the store we can sell for whatever we like.

[unclesalty]

Originally Posted by BigAl07

Many of your bigger manufacturers will set MAP (Min Advertised Price) which just means you can't advertise lower prices but you can sell it for less. I work in retail and have to adhere to different rules from different vendors but many of them now have MAP. We just don't advertise low prices but if you call or come into the store we can sell for whatever we like.

This is 100% exactly how it works! I notice also most of the deals way below MRSP also are hush hush deals where the dealer doesn't want you broadcasting the cheap price which is understandable. I have yet to pay anywhere close to msrp/map on most of my major purchases.