Stores loose money on Boxing Day sales?

[MarkoD]

Originally Posted by paddyob

Yup. They call these products loss leaders. It's more about market share and over all movement of stock. Some products have little to no profit, but chances are, once in the store, you will buy another product as well.

I saw the loose thing but didn't wanna be a douchebag today. But yeah what you said is exactly it.