Why is King eds instant ocean so much cheaper?

[windcoast reefs]

Hey everyone,

Just bought a few buckets of instant ocean from king eds pets. It was $30, which is way less than anyone else!

Any ideas why?

[Aquattro]

I have some ideas

[SeaHorse_Fanatic]

I think they brought in a truckload. Volume discount. Most LFS will bring in a pallet at a time at most.

Anthony

[apexifd]

Less markup? loss leader?

[MarkoD]

Free advertising on forums and via word of mouth. Brings people in the door. And then makes money on the other things they sell them

[Seriak]

Now if only someone in Calgary would do this for H2O

[Aquattro]

Originally Posted by apexifd

Less markup? loss leader?

It's below normal wholesale unless they're getting a container of it from China. And for the labour and storage of managing a container of salt, you'd think that they'd want to make a couple bucks. And most people I know just go there for the salt. Seems like a waste of time selling it at below cost.

[pinkreef]

Where is King Eds?

[Aquattro]

Originally Posted by pinkreef

Where is King Eds?

Burnaby.

[The Guy]

Don't worry he's making a profit, that's the beauty of bulk buying.