#26
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it's in part the propaganda and lemming affect due to its pop culture pervasiveness. I've had many discussions over the past month with non-scifi/non-star wars fan who planned to go see it or have already seen it just out of curiosity. They rarely ever bother with science fiction/fantasy/comic book movies but these people (that I speak of) went to see the new Star Wars anyway. It's as if it was programmed into them to go watch the movie. That's what happens when you put a Dark Lord of the Sith on a cereal box, I suppose.
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